Attention: FFL Dealers Who Want to Sell More Guns & Gear

Proven Systems That Help FFL Dealers Sell More Guns & Gear Online and In-Store

Stop wasting money on cookie-cutter sites that never move product. We build complete systems that actually drive sales: websites, CRM, automations, feeds, SEO, paid ads, and coaching built specifically for FFL businesses.

CLICK BELOW TO WATCH FIRST!

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4.9/5 Rated by FFL Dealers

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Trusted by
100+ FFL Businesses

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Top-Rated Systems 
for FFL Dealers

WHO WE'VE WORKED WITH

The Problem

Does this sound familiar?

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You invested in a website, but it barely brings in sales or leads. 

You know you’re leaving money on the table and losing ground to competitors.

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Your shelves are full of guns and gear that aren’t moving fast enough.

You’re stuck relying on the local economy and word of mouth instead of consistent sales.

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MAP pricing and online competition are squeezing your margins.

You’re forced to compete on price instead of value, and it feels like you’re racing to the bottom.

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Foot traffic has slowed down, and events or range days aren’t filling like they used to.

What used to be your go-to revenue drivers are now hit-or-miss.

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You’re juggling too many tools: POS, website, distributors, social media... with no clear system tying it together.

It feels like you’re always patching leaks instead of actually growing.

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You’re working harder than ever but barely paying yourself what you should.

The business eats up your time, but it doesn’t give you the freedom or income 
you expected.

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Hiring help feels impossible because the money just isn’t there.

You know you need staff to grow, but between payroll, overhead, and thin margins, bringing on more people feels like a bigger risk than running short-handed.

Don't worry, we can help!

The FFL Funnels Difference

Most companies will build you a website and leave you on your own.

We build a complete revenue system, and then work alongside you with coaching, support, and proven strategies to help you grow online and in-store continuously.

Custom FFL Websites

Built to move inventory, stay compliant, and actually convert visitors into buyers.

Command Center™ CRM

Automations for SMS, email, reviews, abandoned carts, funnels, and pipeline tracking, all in one place.

SEO & Paid Traffic

Get found by local (& national) buyers and drive new foot traffic, while retargeting people who don’t buy right away.

Distributor Feed
Integration

Sports South, Lipsey’s, RSR, Zanders, and more (20+), updated constantly so your customers see what’s in stock.

Direct Marketing
Campaigns

Turn even a small email or SMS list into consistent sales with proven campaigns and templates.

Coaching & Training

We don’t just hand you tools, we train your team to close more sales in-store and online.

TESTIMONIALS

Trusted by Dealers Nationwide

From home-based FFLs to multi-million-dollar retail shops and ranges, our systems help dealers sell more guns & gear, drive foot traffic, and grow with confidence.

process

Super Simple 3 Step Process

STEP 01

Book a Discovery Call

Tell us where your business is now and where you want it to be. We’ll map out the exact plan to help you get there.

STEP 02

System Build

We set up your Command Center™ so you can start selling right away without the website. During this time, you’ll also be training and getting coached on the tools so you’re confident using them. Once your new site is complete, you’ll unlock the full system to sell online and in-store at scale.

STEP 03

Ongoing Growth

With your full system live, we work alongside you through coaching, SEO, ads, and direct marketing to consistently drive more online sales, fill your store, and grow your business long-term.

Ready to get started?

For You

Who's This Perfect For

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Brick-and-Mortar FFL Shops

Dealers who want to move more inventory, bring in steady foot traffic, and compete with big-box stores.

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Ranges & Training Facilities

Businesses looking to fill events, memberships, and classes while selling more gear to range customers.

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Tactical & Gear Stores

Shops that want to push more accessories, optics, and apparel through both local and online sales.

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Home-Based FFLs Ready to Grow

Smaller operations that want to build their online foundation and prepare for expansion.

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Hybrid Dealers (Online + In-Store)

Businesses already running both channels but missing a system that ties everything together.

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Growth-Focused Owners

Dealers who are tired of piecemeal tools and want one complete system to scale their business.

Got Questions?

We’ve Got
Answers.

We get it, choosing the right system is a big decision. Here are answers to the most common questions FFL dealers ask us.

How soon can I start making sales?

You’ll start using Command Center™ right away. Even before your new site is complete, you can drive sales through follow-ups, SMS, reviews, and automations.

Do I need a website to get started?

No. You can begin using Command Center™ tools immediately. Once your new website is finished, the system connects everything together for full impact.

What if I already have a website?

We always rebuild. The reason is simple: we’ve developed a proven stack that works, and we can’t risk plugging advanced systems into a weak foundation. Trying to scale on an old site is like building a skyscraper on mud... it won’t hold. By rebuilding, we ensure everything runs smoothly, integrates properly, and gives you the best chance at long-term growth.

Who is this designed for?

Our systems are built primarily for established brick-and-mortar shops and ranges that want to move more inventory, drive foot traffic, and scale online and in-store. We also work with home-based FFLs who are ready to grow, but our best results come from dealers who are serious about building a larger, more profitable operation.

How long does it take to get everything built?

Most builds take 60–90 days depending on complexity. But you won’t just be waiting. You’ll have access to Command Center™ and your website backend during the process. That means you can start training, getting coached, and even making sales through the tools while we finalize your full system.

What kind of ongoing support do I get?

We don’t just hand you tools and walk away. You’ll have ongoing coaching, marketing support, and growth strategies alongside you the entire way. Plus, our Care Plan covers the technical side (hosting, updates, security, and maintenance) so your system stays fast, secure, and reliable.

How much does it cost?

Pricing depends on your business needs. We’ve outlined everything clearly on our [Pricing Page] — including what’s included, why, and how dealers typically see ROI quickly.

Ready to Scale Your FFL Business?

Build a System That Pays for Itself.

Your business deserves more than a cookie-cutter website. Let’s map out your plan to grow online and in-store with a proven system that works for FFL dealers nationwide.

Proven Systems

Strategies built and tested with FFL dealers nationwide.

Hands-On Support

Training and coaching so you’re never left figuring it out alone.

Real Growths

Online sales, foot traffic, and profit — not just “a website.

Proven Systems That Help FFL Dealers Sell More Guns & Gear Online and In-Store.

Follow Along & Connect

Join the Private Facebook Group Marketing Hacks for FFL Dealers & Gunsmiths: 


Connect with other dealers, get free strategies, and see what’s working right now. 

Subscribe on YouTube: Step-by-step tutorials, dealer case studies, and proven strategies to grow online and in-store.

Built for Dealers. Proven to Sell. 

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