Core System Build
Every partnership starts with a full system build. This lays the foundation for everything else:
Custom Website (WordPress/WooCommerce)
Fully built, optimized for conversions, mobile-friendly, and tailored to your store or range. Integrates directly with your POS, payment processor, and Command Center™ CRM.
Distributor Feed Integration (Up to 20 distributors)
Connects your site to top firearm distributors like Sports South, Lipsey’s, RSR, Zanders, and more. Real-time product syncing ensures your online catalog is always current.
Command Center™ CRM Setup
Central hub for your marketing and sales operations. Includes SMS/email marketing, automation workflows, contact management, lead pipelines, abandoned cart recovery, and task tracking — all customized for your business.
Initial SEO Framework
Site structure, keyword targeting, and Google indexing foundation so your site can start ranking and building authority from day one.
Email & SMS Marketing Foundations
Templates, automations, and campaign frameworks to drive repeat business, review requests, and customer retention.
Onboarding + Training
Guided walkthrough of your new system, team access setup, and training to ensure you know how to manage, market, and scale confidently.
This is the non-negotiable foundation—without it, you’re stuck piecing together half-solutions that don’t connect.
Ongoing Growth Packages
Once the system is live, you choose the level of support that fits your goals.
SEO Plans
Local ($1,500/mo)
Best for retail shops and ranges that want more foot traffic and local dominance.
State ($3,000/mo)
Targets regional buyers, higher volume online sales, and larger coverage areas.
National ($4,500+/mo)
For serious online sales drivers and long-range businesses competing nationwide. (custom package based on needs)
DFY Email Marketing
($1,500–$3,000/mo)
Campaign creation, automation, and LTV-focused sequences.
Includes templates, promotions, seasonal campaigns, & landing pages
Social Media Management
($2,500–$3500/mo)
Content planning, scheduling, and posting across major platforms.
Built-in strategies for engagement, growth, and promotions.
Coaching & Training
(Variable PRICING)
Tiers Available: From basic accountability coaching to advanced scaling support.
Consulting Packs: 3-session Zoom packs available for focused challenges.
Additional Services
(OPTIONS)
Yext Local Listings: Optional $100/mo add-on through Command Center™.
POS Integration: $500 setup + $250/mo.
Referral Program: $500 bonus if you bring in another dealer.
Example Growth Path
Most dealers start with the Core Build ($10K), then layer on:
Local SEO
($1,500/mo) to drive foot traffic
Email Marketing
($1,500/mo) to grow LTV
Coaching
($X/mo) to improve sales & team performance
As sales grow, they move up to State or National SEO and add Social Media + Paid Traffic for scale.
GET STARTED
Book Your Discovery Call
We’ll walk you through the stack, help you map a plan, and show you exactly what your investment will look like.
Proven Systems That Help FFL Dealers Sell More Guns & Gear Online and In-Store.
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